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How SPARK® Media: Print Can Improve Patient and Visitor Satisfaction

Access to entertainment can reduce the serious problem of boredom in hospitals, care homes and other healthcare facilities. They make wards and waiting areas a much more pleasant place to be, rather than negatively impacting patients and visitors by leaving them frustrated or irritable.

 

Improve Patient Experience with SPARK® Media: Print

SPARK® Media: Print gives patients, out-patients and visitors access to a wide range of newspapers and magazines.

 

Waiting rooms across the country are regularly filled with newspapers and magazines, however this presents a significant contamination issue and it’s not good for the environment.

 

What makes SPARK® Media: Print unique is that all of the latest newspapers and magazines can be enjoyed on the reader’s own device. You’ll be giving your patients, out-patients and visitors free access to digital print content that they can view on their smartphones or tablets.

 

Providing access to digital print media can really help to ensure your patients have a more comfortable stay, keep them informed and entertained, and ultimately relieve boredom and make their stay in hospital more enjoyable. An unexpected offering like this can really improve the patient experience.

 

Plus, switching to a digital format massively reduces paper wastage. This is a big step in the right direction to combat this growing issue.

 

They might be used to reading a tattered and worn newspaper, or even a magazine that’s a few editions out of date. However, they won’t expect to have access to a wide range of free digital content from their own smartphone. An unexpected offering like this can drastically improve the patient experience.

 

How Does it Work?

The digital content is easy to access via any web browser and there’s no need for a user to download an app. Once you’ve signed up, we’ll  launch the service from your existing User Experience or our WiFi Lounge Portal.

 

The content is updated daily with the newest possible editions. This is to make sure that users who are spending long periods in hospital aren’t always stuck and frustrated with the same outdated reading material.

 

Why Do You Need SPARK® Media: Print?

Patient satisfaction and experience are both crucial when it comes to healthcare delivery. It can be a stressful time in a person’s life and anything you can do to ease their stress is worth pursuing.

 

They might be used to reading a tattered and worn newspaper, or even a magazine that’s a few editions out of date. However, they won’t expect to have access to a wide range of free digital content from their own smartphone. An unexpected offering like this can drastically improve the patient experience.

 

Something as simple as reading the day’s news from their favourite paper can do amazing things for someone’s mood, especially if they’re having a tough time in hospital or in a care home.

 

Reading a newspaper makes sure they’re up-to-date on what’s going on in the world because it can sometimes feel as though everything is passing you by during a lengthy stay. This can go a long way when it comes to making patients feel less isolated.

 

For anyone that’s visiting the hospital for an appointment, SPARK® Media: Print is a fantastic way of keeping them occupied while they wait to be seen by a healthcare professional.

 

It gives visitors something to do and keeps them engaged while they wait. Plus, it ensures the whole room isn’t fighting over a single copy of The Guardian or Woman’s Weekly.

 

Tailor Content to Suit Your Visitors

We’ve put together three different bundles of popular UK titles, allowing you to choose the content that best suits your visitors or patients. For example, those waiting in a children’s ward won’t want to read the same newspapers as the residents of a care home.

 

We’ll work with you and help you to build your own library of titles that’ll best suit the interests of your usual visitors. Or, you can choose from our three packages - Bronze, Silver and Gold.

 

Bronze gives users access to some of the most popular UK magazines, including BBC Top Gear, National Geographic, Total Film and Marie Claire UK. Silver has a range of magazines too, as well as access to daily editions of press, such as The Guardian, The Independent and The Daily Mail.

 

Our Gold tier bundle gives users access to all of the aforementioned newspapers and magazines, providing patients and residents with the biggest range of choice to suit their needs.

 

SPARK® Media: Print is a cost-effective way of providing access to these newspapers and magazines. If you were to choose the Bronze package, then it would cost your Trust £275 per month, for unlimited use by patients, out-patients, visitors and staff. 

 

For the same magazines in physical form, £275 would get you enough physical copies for just six people at £45.83 each, whereas with SPARK® Media: Print you can offer the same titles to every single patient, visitor and staff member on site.

 

This innovative entertainment solution increases the uses of your WiFi solution, drives brand awareness and offers a value-added service that they otherwise wouldn’t expect. It’s cost-effective and is a simple and easy way of improving visitor satisfaction.

 

View the SPARK® Media: Print Demo

For a closer look at what the SPARK® Media: Print library of content and interface looks like, make sure to view our demo. It shows you just how easy it is to navigate through the different content options and choose a magazine or newspaper to enjoy.

 

View the demo now by clicking the link below and enter the following details:

Username: Free
Password: Magazines   


SPARK Media Print Demo

Claire Bradley

Claire Bradley

Claire Bradley

Claire is a strategic marketer with over 10 years’ experience of managing market-leading brands. She is a collaborative and customer-focused marketer with a proven track record of driving growth and share. She is responsible for the marketing strategy and brand communications for WiFi SPARK.